William Arruda

William Arruda is a keynote speaker, bestselling author, and global authority on personal branding and authentic leadership. Widely credited with turning personal branding into a worldwide movement, he has helped more than 2 million professionals across 60+ countries discover and amplify what makes them unforgettable. A Senior Contributor at Forbes, his work has generated over 10 million views. Named a top branding expert by Global Gurus, William works with organizations including Google, Microsoft, Gucci, BMW, and LinkedIn to help leaders stand out, show up, and lead with authenticity in a world where technology is everywhere and being human is the ultimate advantage.