Blend Leadership Stories Live: Toronto
At this special member-led Leadership Stories evening, three members of our executive community will step forward to share the experiences that have shaped how they lead today. This is not a panel of polished soundbites, it’s an honest, peer-level conversation about the realities of operating at the top.
Through personal stories and candid reflection, our speakers will explore the inflection points that defined their leadership journeys from navigating complexity and leading through uncertainty to making the calls that only the C-suite can make.
Designed exclusively for senior leaders, this is an opportunity to step back from the day-to-day, hear how peers are navigating similar pressures, and engage in a thoughtful, high-trust discussion.
Bianca Freedman is Partner and President at LG2, a Canadian independent creative agency, known for pushing the boundaries of culture-shaping work through close client partnership.
She previously served as CEO of Edelman Canada, where she led the business through a period of strong growth and creative recognition, earning multiple industry awards, including Cannes Lions. During her tenure, she played a key role in transforming the firm from a traditional PR agency into a full-service marketing and communications partner.
Bianca’s career spans work with global brands such as IKEA, Unilever, and Microsoft, with a focus on delivering work that moves at the speed of culture and drives meaningful impact.
An enterprise operations, communications, and transformation leader, Jess Bennett operates at the center of complex organizations to bring clarity, alignment, and momentum.
At Publicis Groupe Canada, Jess sits at the intersection of operations, strategy, and leadership, providing executive teams and COMEX with a clear view of performance, priorities, and risk. Jess oversees Savanna Labs, the Groupe’s innovation centre of excellence, and leads global, multi-market innovation initiatives that turn strategy into coordinated execution.
Known for staying calm and effective under pressure, Jess is a trusted partner in moments of complexity and change, with experience supporting major transformations, including the acquisition and integration of Moov AI.

Toronto
ON M5A 3C4
Canada
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